Sara Kalies of Virginia was the first person to register for the Luray Triathlon when registration for 2018 opened November 1st. She was among the lucky first 50 people who got in on the special discounting pricing offer that sold out in the first 30 minutes. Ken Racine, owner of Luray Triathlons said, “We have never seen the 50 discounted entries sell out so quickly. By the end of the day we had over 100 people registered in the race. We expect the trend to continue and are excited to see how big the race field will be this year”
With Sara Kalies being the first to register, Luray admin Laura caught up with her to ask her about her strategy.